Blue House

Branding/Design/Print

Audio Reactive Visuals

My Team

Erica Muller

Callie Norvell

The Project

In collaboration with a local band, we developed a comprehensive brand identity, custom merchandise, and an immersive concert experience.

  • MERCH
    MERCH
  • MERCH
    MERCH
  • MERCH
    MERCH

Merchandising

In addition to the core branding, I developed a fresh social media identity, a series of print posters for local promotion, and a range of event-exclusive merchandise to be sold at the concert.

  • VISUALS
    VISUALS
  • VISUALS
    VISUALS
  • VISUALS
    VISUALS

Audio Reactive Visuals

We developed a dynamic, audio-reactive visualization system using TouchDesigner.

By capturing real-time audio via onsite microphones, the system translates sound data into immersive graphics. We also built a custom interface that allowed our team to seamlessly transition and manipulate visuals throughout the performance.

  • BRANDING
    BRANDING
  • BRANDING
    BRANDING
  • BRANDING
    BRANDING

The Branding

Managing creative collaboration is a specialized skill set. For this project, I developed 11 distinct design directions to ensure the band found a visual identity that truly resonated with their sound.

  • ARCHIVE
    ARCHIVE
  • ARCHIVE
    ARCHIVE
  • ARCHIVE
    ARCHIVE